Fast fashion is a term used to describe a style of clothing that follows the latest trends in the market of fashion, and is designed to quickly and affordably, to allow consumers to enjoy the latest releases, the desirable prices. This philosophy is adopted by numerous brands on the market today, and provides a number of options, designed to please different tastes and age groups. Meet some of the fast fashion stores that are in fashion all over the world!
Integrating the Group Inditex, Zara is a Spanish company, with registered office in Galicia, and one of the most famous shops of fast fashion clothing and accessories. With beautiful and great shops, presents a bold and innovative style, which has captivated milhões for fans around the world.
The first Zara store was founded in 1975 in one of the main streets in the Centre of a Coruña, in Spain, with popular products of low price and high quality, which allowed him to a quick success in the market. Due to the good public acceptance, the stores expanded rapidly throughout the country and, from 1980, your international expansion began with the opening of a store in Portugal, expanding your presence in various parts of the world, until you reach the current stage, with 1671 stores present in more than 70 countries. Most shops of Zara is owned by the company, however, in places where the local law prohibits companies from other nationalities, the stores operate through franchises.
In Zara, customers can find items of excellent quality, but in limited quantity, which gives them a sense of exclusivity to acquire particular cut. The store covers male and female clothing, footwear, cosmetics, accessories and even children’s fashion. In 2010, the company launched the Zara online, which not only allows online purchases as in some countries, makes the delivery at a nearby store for free.
The brand Bershka is also part of the Spanish group Inditex and, as your fellow Zara, its shops are usually located in strategic points, in the best commercial areas of cities. Characterized by a carefully crafted image, with music, projections, contemporary furniture and special lighting, stores Bershka the young audience feels particularly comfortable and just to see that space as well as a place for distraction and entertainment.
The first store Bershka opened in 1998 and, therefore, a new fashion concept, aimed at young audiences. Due to the innovative style and your fashion collections presented, the company expanded rapidly, counting today with 785 stores scattered in more than 54 countries around the world. In September 2011, Bershka has launched your online sales site, with the goal of providing the customer shopping in a practical and quick way.
As all brands of fast fashion, Bershka has a team of his own creation, that develops models based on the latest fashion trends, as well as on information received from customers, through research. The stores have different spaces for each category, with targeted products according to specific styles and covering different types of sets. The ladies section has two product lines: Bershka, with fashion and trends more in evidence on the market; and BSK, a collection that is geared towards the specific interests of the younger guests such as music, idols and more striking trends. The store also offers an extensive range of fashion for men, including footwear and accessories.
H & M
World-famous Swedish brand H & M is known for its good quality clothes lines and extremely affordable prices, being the second most popular fast fashion store in the world, ranking just behind the Zara.
Founded in 1947 in Västerås, in Sweden, H & M has expanded significantly the your number of stores in recent years, with currently about 2700 establishments spread across 48 countries. In some markets, H & M works with partners in the franchise but, in General, this policy is not part of the company’s expansion strategy. H & M has a current and trendy website, where parts and exposed by the lifestyle that created around the brand, however, online sales are not available for all countries.
While brand of fast fashion, H & M has different collections under different names, still strongly in the latest footwear trends, accessories, underwear and even cosmetics, inviting promptly renowned designers to create small capsule Collections. In some countries also offers textile products for the home.
Another brand of Spanish fast fashion lives of your international success, being recognized by a treble clef symbol that represents the Stradivarius. Known for its trendy shops and always with ambient sound powerful, these are still carefully planned, with contrasts of colors and lighting that provide a unique ambience and very cool.
The Stradivarius was established in 1994 as a family business in Barcelona, adopting an innovative concept when it comes to fashion and product offering trend-the bet on fast fashion provided a quick path to success. In 1999 it was acquired by Inditex Group, and currently has more than 600 stores open in 46 countries.
The Stradivarius promotes a concept aimed at women who like to adopt a style of his own and personal, with differentiated and creative creations, inspired by the latest trends in the world of fashion. The stores have an extensive line of fashion, ranging from the most varied options of women’s clothing, to Accessories and shoes, which can be purchased either directly in the store, such as the Internet, through a Web site complete with many options.
United Colors of Benetton
The Benetton Group is a global fashion brand, based in Treviso, Italy, that stands out as much for the color and joy of their products, and the irreverence-and often controversial-that settles around of their advertising campaigns.
In 1965, Luciano Benetton has created a small collection of sets based on the use of varied colors and strong, resulting in an extremely positive response in various local stores of the Veneto region. Instant success and the bet in the future took Luciano to form a partnership with the brothers, from which resulted the world-famous United Colors of Benetton. In 1966, the group opened the first store in Belluno and, 3 years later, your continued expansion across borders, with the opening of a store in Paris. Currently, the Benetton Group has a network with more than 6500 stores in 120 countries, and an official website of the brand, although not to offer direct sales to the public, offers a catalog so that fans of this fast fashion brand can meet and see the latest products and releases.
The main role of the Benetton Group consists in the management of their different lines of fashion: United Colors of Benetton, Undercolors of Benetton, Sisley, Playlife and, with products including women’s fashion, menswear, children’s, lingerie, perfumes and accessories. The female and male clothes collections stand out for their quality, with the trademark use of bold colors, in various shades, a cheerful, informal and relaxed way.
Pull & Bear
Based in Narón, Galicia, this Spanish fast fashion brand focuses on casual and relaxed clothing and accessories, to casual and relaxed young people. The stores have differentiated spaces, inspired in the lofts of New York, with the goal of attracting and pleasing to your specific target audience.
Founded in 1991, the Pull & Bear introduced a rapid international expansion and, after only a year of open doors in Spain, opened its first stores in Portugal, expanding your presence in various countries in 1995, through a combination of own stores and franchisees. Began selling online in September 2011, and is currently present in 67 markets, with a strong network of 792 shops.
The Pull & Bear features a mix of international trends with more relaxed models, offering comfortable and attractive pieces for the young, at affordable prices. Has a unique line of casual clothing aimed at pleasing the tastes of the young, as well as parts for work and leisure aimed at women and men more adults. This fast fashion brand also features rows of shoes, accessories and perfumes, and since September 2011 that markets a unique, more refined male thread, under the name Pull & Bear Heritage.
More fast fashion brand that is a success in almost all over the world! Founded in Barcelona, Mango stores are found in Central and privileged spots, with a pleasant and harmonious environment, formed by a combination of styles like Louis XVI chairs and antique oak furniture or lighter and contemporary lines, used for the display of products. Despite being a Spanish fashion company, and have numerous shops in Spain, the largest number of shops Mango is concentrated in the city of Istanbul, Turkey.
The first Mango store was opened in 1984, in Paseo de Gracia, in the city of Barcelona. Quickly expanded in the domestic market and, in 1992, entered the international market with the opening of two stores in Portugal. The first site of this fast fashion brand was created in 1995 and in the year 2000 the clients might have access to your first online store. Mango currently has over 2400 stores in 107 countries.
The concept of Mango stores is based on a mixture of quality products and original design, resulting in clothes, footwear and accessories directed to modern women and of good taste.
American fast fashion brand very well known, thanks to your quick and efficient growth, the Forever 21 is today a reference in the fashion market, with sophisticated and fun stores, clothing and accessories with creative design, combined with a fair price and attractive.
Originally known as Fashion 21, the store was founded in 1984 by a Korean immigrant, with products based on Asian fashion and low-cost prices, aiming to reach the Korean community of Los Angeles. However, the products had such a success with the community as a whole, the mark quickly went on to establish fashion trends making Forever 21 increasingly popular. With more than 450 physical stores, present in 20 countries, Forever 21 still operates online, to reach out to fans and followers from all over the world.
This fast fashion brand presents a wide variety of modern products that stand out for their attractive prices and include menswear, Womenswear, children and for pregnant women, as well as an extensive collection of footwear and accessories, always following world fashion trends. The collections Forever 21 +, Love 21, Contemporary and Maternity, Forever 21 Girls and 21 Men have every style 1 1, targeted to a specific audience.
A fast fashion brand with a long tradition in Wales, the Peacocks is dedicated to fashion since the 19th century when he gave his first steps as family business. Currently, it is owned by group Edinburgh Woollen Mill and employs over 6000 employees.
The Peacocks was founded in Warrington in 1884, as a family business, selling a wide variety of products with low prices and accessible. Over the years, the stores were being updated and, consequently, the market expanded to cover different groups of consumers. In 2012, the brand was purchased by EWM group, and currently there are more than 380 shops only in the United Kingdom, with over 200 scattered all over the world.
The store features distinct departments, directed to the female audience, male, teenagers and children, as well as a line of footwear and accessories that reaches all age and tastes. Selling online for the whole world, the highlight of the Peacocks while fast fashion brand goes to your diversity and value for money.
Based in Leicestershire, in the United Kingdom, this uk fast fashion brand has something for the whole family, offering collections of clothes, shoes and trendy accessories for woman, man, child and even home products.
The first Next store opened its doors in February 1982, showing a concept of women’s fashion and accessories brand, in an attractive and comfortable, perfect for anyone who is a Shopaholic! The store had a rapid expansion and, in 1988, launched the home shopping system, through catalogues with pictures and product information, complementing the offer in 1999, when introduced to your online version, thus providing three different ways to shop: directly in stores, by phone or online. Currently, the Next has more than 500 stores in the United Kingdom and in Ireland and almost 200 stores in more than 30 countries.
With a huge range of fashion collections for woman, man and child, having regard to the age and the type of occasion, the Next bet still in lines of accessories, footwear and even items for the home and decoration. The your main asset? Are actually three: price, quality and variety.