The purpose of this lesson is to introduce you to the concept of procurement. You will receive a distinction from the term procurement within materials management and an overview of the individual procurement areas in the company. At the end…
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Abbreviated as MKTG by AbbreviationFinder, marketing is a set of techniques and tools that, based on market and consumer studies, seek to better position brands and increase the perceived value of their products in order to increase companies’ profits. The…
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The AIDA formula is one of the great classics of marketing and it works equally well in classic marketing, as well as innovative approaches and typical online marketing. In this article we will show you how the AIDA formula works,…
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It used to be called the “capital gains tax”, but has been known as the final withholding tax for ten years now – the tax that is incurred as soon as there is income from the investment of capital. Examples…
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FOB is an abbreviation that corresponds to the initials of the English phrase ‘Free on board’ which in Spanish also means ‘Free on board’, and belongs to the list of Incoterms (international trade terms). As such, FOB is a sales agreement…
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